Social media marketing (SMM) is the use of social media platforms to connect with an audience to build a brand, increase sales, and drive website traffic. It involves creating and sharing content, engaging with followers, running advertisements, and analyzing performance.
Social Media Marketing (SMM) is the process of using social media platforms to promote products, services, or brands. It involves creating and sharing content, engaging with audiences, running paid advertisements, and analyzing performance to achieve business goals.
1.Strategy Define goals, choose platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.), and determine content type.
2.Content Creation Post images, videos, stories, reels, blogs, and other engaging formats.
3.Engagement Respond to comments, messages, and participate in trends and discussions.
4.Advertising Use paid ads to reach a larger, targeted audience.
5.Analytics Track performance metrics like engagement, reach, clicks, and conversions to improve strategies.
✅ Increases brand awareness
✅ Boosts website traffic
✅ Builds customer relationships
✅ Enhances brand loyalty
✅ Improves conversion rates
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